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- 게시일 2024. 04. 26.
- Mercedes-Benz is perhaps the biggest name in luxury cars globally, and for countless buyers around the world, it is a car brand to aspire to own. The German automaker has a reputation for superb build quality, excellent engineering, and the bragging rights that its founder Carl Benz invented the first production automobile.
Today, Mercedes-Benz faces a new class of challenges as Tesla has become the aspirational brand for younger consumers. There is a slew of other EV hopefuls vying for the next generation’s aspirational vehicle’s mantle. Automakers have had to sink billions into new technologies and contend with a new crop of competitors in the critical Chinese market and around the world.
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How Mercedes-Benz Is Losing Its Prestige Image
![[ENG] 눈물의 여왕 홍해인 본캐, 김지원! 알고 보니 애교 많은 깜고잖아요?💗ㅣ인마이백ㅣ눈물의 여왕ㅣ줌터뷰](http://i.ytimg.com/vi/hML98xV8Jcw/mqdefault.jpg)
This is a misleading title. The content was more about how Mercedes could lose its strategic advantage in the market, it was not really about how Benz is losing its prestige image.
Its click bait what did u expect.
Nah, they’re most certainly losing prestige with that sterile 2021 redesign 😂
They lost the image long ago. MB offers 3 years/100 000 km warranty while for Hyundai it's 7 years with unlimited mileage. Kind of describes the build quality, doesn't it?
@@melluzi You are comparing apples to peaches you imbecilic, Hyundai is not on the luxury level of Mercedes. It's like comparing a economy car to a Rolls Royce, get it??
All for more views. Thats the way of the world now. Lie to get people to click.
"How CNBC is losing its prestige image."
Losing?
@@Ks_Cs
Prestige? The MSNBC clone with stock tickers doesn't have a prestige to lose.
It never had one
CNBC is milking anything. They love tea.
It belongs in the trash.
"Endless money pits"
Scotty Kilmer 2022.
That's why u get a Toyota
Don't get me wrong, they are money pits. But most people who get a modern German car drive them hard and do not maintenance. Yes, a Toyota or lexus will be 100x more reliable on the engineering, but I have worked on my 2012 boxster (6 speed manual, the PDK will break) for the better part of 160k miles and it's running smooth as ever. Regular oil changes, drive slow over bumps (don't break the suspension) and use the right gasoline. But most importantly, don't abuse the car all the time.
That said, the German turbo engines are just flawed. Direct injection clogs the valves, poor machining of the valve train, excessive heat and poor quality metalwork does plague the newer engines.
Only Toyota and Honda seem to be able to build a high compression, high rpm engine that lasts.
Scotty is the bset lol
Scotty is a clown
@@jonathanng138or a honda
Mercedes-Benz is not so prestigious in Europe as it is outside of Europe; in fact, Mercedes-Benz taxis are very common, especially in Germany. MB has lost its way though, due largely because of corporate executives who are more interested in the bottom line, and don’t necessarily care about quality control or consumer interests.
Yes taxis are commonly MB in Germany but they still are seen as one of the most prestige cars to drive and still turns heads when you see a c63 or s63 etc. MB definitely is still highly rated in Europe and counts to one of the prestigious car brands
And too many gaudy styling and decoration features.
I’m 5 minutes into the video and they haven’t told me how Mercedes is losing its prestige. I’m going to stop watching now.
🤓🤓🤓
CNBC is the worst lol
That's why I came to comment section and I watched till the end but still don't know how?
na
I'm glad that so many watchers have made that observation. The title of the video consists of two claims: 1. Mercedes is losing its prestige, 2. We will present to you on the video how it's happening. Neither is true. There's a section on the video about Mercedes having quality problems starting in the 90's, and continuing from there for some time, but according to the video that problem was rectified quite a long time ago.
Unfortunately I have to give a down-vote for the video. Titles are important, because they affect strongly on how people interpret the content. If the title and the content contradict each other, most of the time people absorb what the title says.
“Mercedes sponsors one of the most successful F1 teams” - no, it owns it. There’s so much wrong with this, maybe it should be titled How CNBC doesn’t have a clue what it’s taking about.
Yeah, I was so confused. Maybe if the video came out during the mid 00's with the Mclaren-Mercedes days. But Surely a team called Mercedes-AMG Petronas F1 would be evident, it owns the team lmao
@@triplemoyagames4195 Even then, Ron Dennis has sold a part of the team to Benz. And the engines were benz too, not like the ALFA-Sauber team that had absolutely no connection to Italy and the Biscione, other than sponsorship.
@@DMDaskalakis Yeah, but too my point, even of the video came out then, saying it was Mercedes sponsored the team would be a stretch
salah! running down the wings
I agree, also I believe Mercedes deserves much more respect than this, they’ve transformed the car industry and kept pushing towards innovation ever since I’ve heard of them
My experience with a benz was a five year old c300 I owned years ago with about 60k miles where the engine mounts needed replacing and it also had a bit of oil leaks and the guy at the dealer tells me that these are “not so uncommon issues” with benz even as early as around 40k miles. A week later I sold that car and have owned lexus and acuras since then and have never had any major issues. I dont mind paying a bit more for a ‘luxury’ brand, but a relatively expensive brand that isn’t reliable? That’s were I just rather not venture… just my experience and have never gone back to the brand even after rising the corporate ladder where I can now afford nicer cars. Do right by your customers and as they grow financially they will stick with you into the more expensive models, but burn them in the entry models and they never come back…
What are you smoking? The newer c300’s are very reliable and have no major issues. The only c300’s that had issues were the w205 2015 version with the piston issues. Mercedes is literally one of the most reliable brands in 2022
I stick with Lexus. I plan to stay with that if my financial state grow better.
@@user-yk5eg8qf5k Have you checked the 2023 reliability rankings from Consumer Reports? Google it. Mercedes is ranked 29th out of 30 brands based on reported issues from owners.
@@user-yk5eg8qf5k yeah theyre very reliable, thats why SonTimba had to get engine mounts replacements lol clown
thats why lists of the most reliable cars of the year are more than half toyotas, yep
And that’s why the majority of German cars are leased because they know what’s going to happen once their warranty runs out 😂
I remember an Australian Mercedes advertisement. It had the camera slowly panning from back to front along a 300SD, which had been in a major accident. The voice over discussed how the car secured its occupants using various then-new features. The video ended by showing the family who was in the car looking healthy. It was a great ad. I still want a late '80s SL.
That was a w126. The best and strongest car they ever made.
CNBC after few months: How Covid-19 is losing its prestige image.
Covid-19: And I took that personally
Ishan Pahwa Covid 19: *Cough* cough
🤣
Nah.
😷
Title: how merc is loosing its prestige reputation
Video: merc has of course not lost its prestigous reputation
* laughs in mercs made in hungary *
In europe it has.
@@rajkobjelica4905 I am from Germany and it definetly hasn't
i mean cars are sort of a overrated commodity. Newly bought ones seem to lose price as fast as bananas and Europe isn't as car centered as Americas.
@@rajkobjelica4905 Yep they are plastic fantastic and sadly the build quality isn’t as good as it was before
However eu made ones are good still
Owning Mercedes from '80s, most notably 123 and 124 was like investment.
It was like buying a house - it was expensive, but it would last you a lifetime.
They were cheap and easy to maintain, and longevity was very good.
In that sense, Mercedes brand had no problem showing that it produces truck, dumpsters or even more agricultural Unimog - unthinkable in US today.
I have a family friend that worked in Mercedes repair centre in Frankfurt, and he could talk for hours how much effort it took to properly paint the car.
Meanwhile some schools in my country are perceived to have more snobbish students & parents who judge you based on what car the students are sent to school in, so here's a joke about the situation: "What vehicle do you use to get to school?" "A Mercedes!" *_points at Citaro at bus stop_*
@@lzh4950 In my country there is a joke about Arab exchange student, who wrote to his father that he is ashamed because he goes to university by golden Maybach, while professor takes the trams.
So his father sent him a million to buy a tram...
wait it was expenisve but also cheap?
And now its the same crap as everything else. Only brainwashed gullible idiots buy modern cars.
If I'm buying an MB I expect it not to be filled with plastic hoses that break due to heating/cooling cycles.
I expect it not to develop oil leaks and suspension failures just because "it's an MB".
MB consistently wins on styling and comfort, but that's not enough to keep a customer nowadays.
Hopefully their new EVs will bring back the brand's pre-model-year-2000 reputation again!
Mercedes doesn't sponsor the f1 team, IT IS the team. They call it a manufacturer team. Petronas is the main title sponsor with Ineos, Daimler, and Toto Wolf splitting the team's ownership.
Tell 'em
The fact checking on this video was a joke, they should reprimand the executive producer
Oh and MercedesAmgPetronasf1 are 7-time** constructor champs ffs. You call this journalism?? It's easily google-able
I was so confused when they said that
yeah
In short “this is merely an opinion by what they called experts”.
Exactly
Agreed.
Next: how CNBC is losing its image with clickbait titles.
Yeah, Mercedes is still the boss 👍👍👍
That’s why the experts are on the tv giving their opinion and you’re just typing bs
I’ve owned 3 Benz’s. My AMG E55 was my favorite for obvious reasons. I’m over 6’ tall and they just feel like they’re designed to fit me better than a lot of other manufacturers outside of pickup trucks.
I’ve always liked them. And you always feel good driving them. Just great cars.
This was more of an opinion column rather than investigative journalism, it’d be nice if it were labeled as such!
DITTO!!!
exactly my thoughts
Just trying to set the trend for the sheep cuz their masters in God's are pushing "e-" everything
@@vahebaldemian Mercedes is also going E in everything.
I guess it was ordered by BMW LoL
The best form of luxury is peace of mind. Knowing that your car won't randomly break out of the blue.
And you certainly won’t get that from Tesla
Yep. German cars are trash at reliability.
You mean Toyota 🤔
@@arminius6506 Toyota is the most boring and outdated car brand out there. Mercedes is like 10 years ahead
@@kristians2704 wtf. He is speaking of reliability and you totally off topic with subjectivity of preference. Smh
My parents were so proud to buy their first Mercedes Benz when they finally retired. It was an endless money pit. It was at the repair shop countless times. Sooo many trouble with the transmission (autotronic), the AC not working when it was raining, the sunroof kept dying, other problems with the electronics…
My parents aren’t rich so it was really sad to see them struggle with such a horrible but expensive car.
My mother actually cried a little when they finally decided that enough was enough and that they would sell it.
But they’re now driving a Toyota Corolla Hybrid for a couple of years and they never had a single issue. And a 10 year warranty.
My mother is so thankful that it always just works.
Very low maintenance costs.
It may be ugly and boring compared to a Mercedes but it’s very fuel efficient, very safe and extremely reliable.
So no more Mercedes Benzes will ever be purchased in my family.
I drove the whole line in 2010, they were some of the best driving cars I have ever driven.
I tell how Mercedes is loosing prestige:
My 21 years old Mercedes is by far better quality than my 2020 Mercedes .that’s how
You are 100% correct, this is what I thought the video was about
Why I switched to audi
Those interiors quality to the touch are worse then almost every other brand out there ….. I had 2014 c300 w204 amazing quality test drove the 2017 c class piece of poo
You are right, same here. If a car manufacturer keep building worse and worse cars by year, well they will loose their prestige. Simple.
Correct
"How mainstream media is losing their prestige image"
Do You need Freedom?
“Mainstream media isn’t conservative anymore so I’m going to cry about in every KRplus video I watch” 😢
@@andreworellana1941 Where is trump ?! trash bin of history ? 😂
@@makueb5605 Who mentioned conservatism? Making assumptions only makes you seem stupid.
Bruh now prices are rising..
In Nigeria, a MB is not only prestigious but high quality, even though the expenses are really high
mercedes lost me at the point they started requiring a subscription to let you access the horsepower the car already has
I'm sorry, but in no way in the whole 13 minute long video did it speak that Mercedes is losing its prestige image. You were all the way talking about sales. Sales is not equivalent to prestige. SMH. Can CNBC be more prudent in making more apt titles?
I think the biggest change is that in the 80s Mercedes were known as super reliable tanks. They were bulletproof and would last forever. Now, they’re known as super techy cars that fall apart in less than 10 years
Looks like someone’s mad because they just bought a benz and it’s losing its prestige lmao
Exactly. This channel had other videos mentioning German manufacturers are losing. Maybe this is a good way to collect more views or they are paid by other manufacturers. So biased video.
1. They depreciate terribly
2. Sales directly correlate to desirability. Everyone wants a Tesla now. Mercedes isn't the hallmark luxury brand anymore
Even bicycles are passing Mercedes in prestige now. Sorry dude
Back in the 80s and 90s, the gap in quality between a Mercedes and all other passenger cars was massive. Now it is just a matter of degrees.
I can easily afford a Mercedes. I don't want one. Zero interest.
@@TheBandit7613 so you have zero interest in the car company with the best blend of technology comfort luxury performance etc? Ok
@@eventusvantos8586 maybe some people aren’t as materialistic as you are
@@junaidmasood1 how is that materialistic?
If you mean vs other German luxury brands, then yes, if you mean other cars overall, then you are very wrong, it's still a huge difference in quality, materials and comfort between German luxury brands and other manufacturers
Interestingly, there is no mention of how the X class pick-up was just a re-badged Nissan Navara and the current mid-sized van is just a re-badged Renault. If anything, these are the things that will destroy Mercedes quality reputation. It is slowly becoming an ordinary mid-market brand, propped up only by the badge.
I owned a 2009 C300 which had so many problems. Issues with the sunroof, alternator, electrical issues with the headlights, and a 50 cent plastic part in the driver side door which prevented us from opening it (the door) from inside. The cost to repair that was over $700 not to mention the cost for scheduled maintenance. In 2014 I bought a brand new Dodge Grand Caravan and haven’t looked back since. I still own it with 190,000 miles and have had three mechanical issues since I bought it. It’s been more reliable than a Mercedes.
They’re beautiful cars, especially the E Class, but I wouldn’t recommend them.
Nope, got it wrong, it's c class, e class and full size s class sedan. S class is the big one
They don’t even know the basic line
S class is the most luxurious 🤡
Losers never heard of amg? I mean i know youre to poor to know what a maybach is but cmon.
@@yzrippin lmao maybach is an S class buddy and so is the AMG😂
@@AngelValdovinos out of all maybach is most luxurious the new maybach truck and maybach s class are crazy
This is an example how main stream media is losing their prestige.
They want Americans to start buying Chinese made cars.
Most cars are already made in China, they just bring the parts here to assemble.
Steam
@@jamesmcinnis208 What you mean? Lol
@@brandonmcmillan9641 It must have been a momentary lapse of insanity. Do forgive me.
What makes or break a car is styling, the average buyer dont give a crap about history and what's underneath just as long as it looks good. That's a fact.
Great story, but not convinced of the argument that they're struggling because of EV vehicles.
. Definitely helped out the economy. Just bought a GLB 250 on Fri. Loved this brand for decades.
In the 80’s I only ever saw a Mercedes Benz in the best neighborhoods. They were incredibly expensive and were prestigious. There were few personal auto leases 35+ years ago. Now you see them everywhere
True
To help drive down costs, thus increasing profits, Mercedes, BMW, and Audi have switched to more of a volume-lease business. It makes sense from a business perspective.
@@abercrombie4lyfe Mercedes design ain't that good anymore. Their cars look all the same now
In the 80s car ownership wasn't widespread..
@@PolarTw are you from the 1950s?
How CNBC uses “clickbait” and false titles. Make a video about this I’ll look forward to it
It's not its image. It's its reliability.
What do you know about reliability have you even owned a Benz?
@@thelegendaryredx7710 Why would I buy something unreliable? Also, Stats that are released year after year and an inspection of housing units used in new models vs older models would show you they're using cheaper materials too.
@@thedawapenjor the brand you deem Unreliable is still better built than most do you really expect cars to take care of themselves these automobiles are machines that need to be serviced and taken care of regardless what brand they are
@@thelegendaryredx7710 according to more than just a few charts they are below the industry average. Also, isn't it reasonable to expect better for something that costs more than most? I also never said that other cars don't have to be maintained, it's just crazy that something that's supposed to be so good needs more maintenance than others.
@@thelegendaryredx7710 mate they score low in a vast number of reliability indexes, and you don't have to look far online to see nightmare stories about them breaking down. They are nowhere near honda, mazda, toyota for reliability, more luxury of course but less reliable.
I totally agree with most of the comments here! My old Mercedes is a lot better than the models now! The models now are not the Mercedes that we used to know! The same goes with other brands also! Gone are the days of durable cars that will last decades!
When thing not sell in US
CNBC, Insider: is this the end of their career
😂
To be fair, US is a big market, they just keep forgetting how big the world is, and different the rest of us is, compared to the US.
@@d.p.2680 exactly
They're US channels catering mainly to an US audience. CNBC airs on US TV after all, not Indian or Indonesian TV.
The US market is the most important in the world because the US is the best country ever.
Mercedes doesn't lose anything,they are just adapting to the new reality.
Elaborate on that sir
@@okgantsemotlhammemotlhamme4409 they are adapting also to the market,for example in Europe you need smaller cars and you can't make a smaller car with the same quality like the big ones because the final price will be too high. Also, Mercedes right now they have two lines of cars, ICE and EV and maintaining both means they can't fully commit to EV like Tesla does that's why for the next few years Tesla will still be ahead. When most of their money will go to EV's Tesla probably will close the car production and sell just batteries (I think Elon sais something about it also)
...a reality that does not include..the necessity of a Mercedes-Benz...
It's *LOSE* SMH
@@panoscharos983 you don't need an Mercedes,but they want to sell you one 😉
Mercedes is not losing its prestige image.
Furthermore, the company produces excellent vehicles, as ever.
As 20 years BMW/Audi fan, I recently leased my first Benz in decades and yes, it is truly magnificent, hybrid car. They know their business.
I had a 2003 C320 and it was the worse car I ve ever owned. My 08' Maserati is more dependable
In Thailand, it does. Its cheaper models targeting broader customers making it much easier to own one. If you drive in the road, in the past you only see a few mercedes, all belonging to rich old people. Nowadays you see a mercedes everywhere, owned by middle-aged mliddle class who want to appear rich. QC has been a problem too. Lexus and Audi seem to be on the rise here.
Its already lost. When you drive round a council estate and its full of Mercedes A classes and GLAs or CLAs and low spec C and E classes too you know its not got a prestige image anymore. Car finance has truly changed the dynamic of the car market.
I bought my first Mercedes, a 300D in 1984. It was $32,000 new in the US at that time. The car was indestructible until I got hit by a driver who ran a stop sign. I was disappointed that the insurance totaled it and I got $7500 for it even though it had 240,000 miles. In the folowing 39 years I owned a 1987 300E, a 1988 300E, and a 1990 300CE. Folowed by a 1998 E320, a 2000E430, and a have 2001 E430 Sport. I still own my classic coupe 300CE and both E430's.
The $32,000 cost of the 1984 300D would be $93,000 in 2023 because of inflation. But a 2023 E300 starts at "only" $59,000. So there is $30,000 in quality missing. The newer cars are full of elctronics and techonlogy that breaks. Nothing broke on my old 300D. Those cars were built to last up to 1 million miles. Today, Mercedes is more like Toyota or Hyundai, built for the 3 year lease, after which all the problems come. My 2001 E430
Sport is 22 years old but looks better, has high quality leather, and a bulletproof V8 that is more reliable than any new MB. It isfast and handles like a sports car. It only has 97,000 miles on it so I have no plans of buying a new Mercedes.
You didn't touch on MBZ's poor quality. I worked at an MBZ dealership and took calls from customers seeking tows for their one, two, or three-YO vehicles. Problems typically involved computer sensors. MBZs are expensive to maintain as well.
Had no idea Mercedes was losing its prestige. I’m a car guy and even with Mercedes problems, they are still considered prestigious in the automotive world
Younger person here. Many younger people aim on getting a Tesla because it's cooler.
Yes, they are great "design, engineering and technology" wise. But from a quality and reliability perspective, they are endless MONEY PITS!!
Maybe AMG or S class, but nothing C or E classes and definitely not CLA.
@@747-pilot we own a Mercedes and so fare there haven’t been any real issues and I never heard from anyone that Mercedes is a Mony pit bevor.
@@HeavenConstellations I'm 16 and I find Tesla's interior designs repulsive and the sub-par ride quality disappointing. I like EVs, but I'd never buy a Tesla.
It started with the CLA.
Every company is diluting their brand prestige for the sake of increased revenue and unit sales
Finally one of your comments
It started with the a class
@@mega-hck cla came before a class
@@momoelmeligi3478 lmao maybe in the us but not in other parts of the world (1997)
When I drive a Lexus, I'm impressed, but when I drive a German car, I'm disappointed.
I clicked off the moment I got to 'Mercedes sponsors one of the most successful racing teams' while showing an image of the Mercedes works formula 1 car. Hilarious.
I can hear Scotty Kilmar yelling "Endless money pit"
Nothing far from that truth. What Merc owners don't share their experience with these cars amongst themselves will soon implode. By now, MB did well in Commerical than cars if u did not know. The writing is on the wall..
I am so tired of seeing this comment
They still make less money than Apple.
@@Smileydudekxy jeez, completely agree...
@@yenneferofgyanvapi3965 do you own one?
Anyway the AMG engine sound is amazing.
But when at that price you can get a porsche
@@davidchavez4464 I'd pick an AMG over an entry-level Porsche
frankly jaguar especially F type sounds way better
@Adidev Gopalakrishnan Bentley is owned and operated by a German brand.
New c63 is going to come with an inline 4 . Sad to see the v8 go !
I wanted to buy a first generation A-class. I asked how much maintenance was going to cost. The guy always changed the subject... I asked once more, and when he changed the subject again, I said: so, that much? and I left the showroom. Here in Europe they have the reputation of being for old people. Also, the rear wheel drive is dangerous, and it suits a lot better on a BMW... which is a lot cooler.
BMW really does churn out junk
My friends Mercedes had cost them over $10,000 while my early 90s Toyota still kicking with original engine and transmission.
The only people I know with a Benz are the one's who can't afford it. It's becomes a reverse status symbol.
That’s so true
You hang with wrong people
So true. They leave in fear while pretending they afford them. Endless money pits
Yes! I see a LOT of Mercedes parked in lower income housing areas in my city. I thought it was funny at first but then I was like why are these people spending what little money they have on getting a Mercedes instead of saving it for a better place to live or a more reliable car.
Not compared to the amount of people with Nissan, Honda, Toyota... it still stands out
How Cadillac and Lincoln can't catch up to Mercedes-Benz ....
Every new car they make come with worst issues by the year,I heard the a few new caddy have electric and hardware problems.
Hello fellow malaysian! Haha
Because American car manufacturers have had the Jeremy Clarkson philosophy on making cars since the 80s : MORE POWER. They put more money into making a powerful engine rather than focus on inside luxury amenities. It's gotten a lot better now, but it was especially apparent in the 2000's. Also the american business climate has been more inclined to cut costs at any means necessary in order to hit quarterly goals; compared to the European business model which tends to lean more towards investing in long term growth rather than making as much money as fast as possible.
Cadillac and Lincolns are nice, however their reliability is sub par. Not that MB reliability is much better.
@@DigitalYojimbo Cadillac is nice? hahahahahaha
All car manufacturers cut corners, they are companies looking to make a profit, they have already forgotten about you as soon as you drive out of the dealership.
1999-2005 was when Benz in its prime
very surface level information for CNBC. expecting the video to be more sophisticated
Lol
WAAHHHHH surface level frorm CNBC lol. You must be joking this is what you put on while you cook.
Cnbc is crap
Some of these videos are garbage
What do you expect from an attack piece
The first car I ever owned was a nearly twenty-year-old Mercedes-Benz 220Sb. It was reliable, needed no fantastically-expensive repairs, was solidly built. Today, if you have a Mercedes that's more than five years old, you can plan on spending five, ten grand when one of the hundreds of surface-mounted electrolytic capacitors leaks onto the circuit board.
I own 3 older Mercedes(2000-2004)and 3 never Mercedes(2018-2021), I totally disagree with you. They never cars are better, the technology part is what makes people afraid
Actually, the 220Sb could have cost a mint to repair, had I taken it to my local M-B dealer. Some time after I got it, the rear bearing in the generator failed, mostly because I didn't know it had an oil cup. A new generator was available through the dealer, priced at $712 (around $1200 today), plus about $150 to bolt on and connect the leads. I got a generator off a wrecked Porsche 911 for $50, refurbished it and kept the car another four years.
Exactly.
Oh Wow
Rubbish. I've had a merc from 2009 that was faultless. Loads are still on the road they are so good.
Look after it properly.
Mercedes has lost its prestige simply because anyone can have one nowadays. Back then you could only have one if you had money. Now it's not that hard to obtain one.
Facts!
From what I'm seeing a lot younger demographic are buying Mercedes-Benz, especially the A, B and C classes.
As a Mercedes owner and mechanic since 1972, I lament their slide and that of their dealers. The deal with Chrysler was a big mistake.
I absolutely adore my older Mercedes (I own two W123s). But they've been in a downward slide since the 1990s.
@@longbottle in the early 90s they switched to water based coatings, from then on the cars started to rust (especially the 202 C Class). The worst rust stopped in the mid 2000s, but from then on they got problems with some engines.
The W 124 was probably the best car they ever produced in quality, they never reached this level again
Chrysler sucks the quality out of everything they touch.
It started with the CLA 😞
Yep - cheapened everything
This video literally just confirmed mercedes prestigious image
Stupid-looking overpriced German crap
@@markremy4946 how is it crap? The AMG GT Black Series is the fastest car around the Nurburgring and the S class has been regarded as the best luxury sedan for the last 40 years. Also most car reviewers have said that the E63s wagon is the best all around car on sale.
@@kristians2704 2021 AMG GT Black Series $326,050.2021 Dodge Challenger SRT Super stock(807 hp). Guess who wins on 1/4 mile? Hint-the one that costs 1/4 of the other.HA HA HA HA!!!!!!!!!!!!!!!!!!!
@@markremy4946 American cars are only good in a straight line. They have cheap interiors, inefficent engines and they are bad in the corners and on the track
@@kristians2704 For $59,900, the price of a 2021 Corvette, name me ANY BMW, Mercedes, Porsche,or Audi that can COME CLOSE in a road course, INCLUDING Nurburgring. Don't waste your time, you CAN'T!!!!HA HA HA HA!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
I loved my old 1966 230s. Dark blue four on the floor. $2995.00 used. Good times in that car. When the engine had enough I tossed in a 220 engine. Sold it for more than I paid for it. Wish I had it back.
There is a problem when the new C class interior is worse in quality than the previous gen. Way too many flimsy plastic parts on interior dash. I was actually shocked how much the quality and attention to detail have fallen since early 2010s
Mercedes has been at the top of the game for over 130 years... They are also very well diversified into all segments of the automotive market (including commercial vehicles)... I'm sure they will be just fine.
"We have 50 percent of the market. We'll be just fine." - General Motors, 1962
I mean they created the car well their founder did so no idea what CNBC talking about I'm really exited for new EQS tho
@@welles28 - 50% of the American market, There are 7.7 billion people on this planet.
@@BatCaveOz but in the 60's tho
@@BatCaveOz I feel like vw has most of the Market well the expensive market
Why do these CNBC videos always just seem to abruptly and unexpectedly end? There is never a summary or wrap-up to their storeis. They just stop. It's like having a phone conversation with someone when suddenly they just lay down the phone and walk away from it. 😳😳😳
Their editors are bad.
That’s how I prefer every conversation to end. In confusion.
Haste Recht😳😳😳
After Diesel Scandal, many brands still having deviations of exhaust gases. Stellantis and Renault did not overcome the diesel problems until today. Some cars still missing NOx values more then 200 times, then demanded by Euro6.
Should discontinue all entry models below C/GLC class. Also improve their long term reliability.
Ahh yes the “i don’t know what I’m talking about but I’m going to say it anyway” opinion column video.
I don't care what they say, I love Mercedes. She's my next door neighbor.
Noice
I am driving Mercedes cars for the past 20 years and my family also like it.
My next car would also be a Mercedes, electric car, no issue, not Tesla.
You must live next to a stripper
@@jensgronning4436 why?
@@javieroliveras344 you’ve obviously never been to a strip club
"It was the engineering and the quality that formed the backbone ..."
They do things like using engines from Renault, or reduce the quality in certain markets, such as the products sold in China from their China factory. That certainly can't work on the long run.
Growing up my Mom bought a Mercedec Benz for the first time in 2004 E-320. It started breaking down within the first 6 months, because of a computer chip issue. I have always looked down on Mercedez Benz since then.
" how CNBC is losing its Prestige image"
CNBC is simply clinging to vestigial respectability.
They aligned themselves with ushering Maoist so became propagandist and liers. Like a lier no longer know truth from .madeup stuff.
You know how I know it’s no longer an aspirational brand?
I own one.
😹🤣
This level of selfownage needs self-esteem :D
But then you could argue Benz attracts people with self-esteem. Therefore not loosing image.
Now we went full circle :D
@@geisterfahreruberholer2171 nah that would be bmw
But its one of the best and reliable Brands of Cars..🇩🇪😄👍💯
@@tnikoli40 I dont know how it is in your place. Here in Germany, the clichee BMW owner is a jerk. Benz and Audi owners, too.
But atleast the Benz-driver has a cigar, the Audi some cool lights while BMW just misses blinker-fluid :D
The title of the video: "How Mercedes-Benz Is Losing Its Prestige Image"
The video: Not explaining for a single second how Mercedes-Benz Is Losing Its Prestige Image
In fact, in most countries, Mercedes Benz still recognized as a higher brand than BMW.
Both are full crap.
Yes i'm car mechanic.
The problem with luxury cars now is that manufacturers are targeting middle class buyers instead rich buyers who can buy these vehicles in cash. Back in the day you wouldn't ask someone what their car note was because most people that bought a Mercedes paid for it up front. This meant that Mercedes could build a car without worrying the cost of materials and mark up the car. This led to reliable vehicles. Now days everything is cutting corners to make sure the car is in a certain price bracket based on the class of the vehicle.
the company needs to have revenue growth too. unless you go be the boss there, and accept flat line revenue chart for 10 years.
@@lucidky4345 What he said is still true. Mercedes started offering Honda Civic type vehicles at lower prices. This does nothing but water down the brand and those looking for status no longer are exclusive. So they move on to the brand that is out of reach for the masses and leaves Mercedes now having to continue to target the lower income audience. It's the beginning of the end for the brand as it was known.
That’s a bs excuse for poor reliability given a cheap Toyota will easily outlast it, a car doesn’t need to cost a lot to be reliable. And you can’t argue it’s because a non luxury Toyota is simpler, when a highly complex Lexus LS is also just as reliable. It’s nothing to do with cost or complexity but the attitude of the brand, when it comes to reliability.
credit has been here for hundreds of years…
@@PlayafromtheHimalayas If only they were as reliable as Honda Civics.
The customers are quite young in Germany. This is particularly true for the c and a class.
Very easy when "180" bargain basement models exist and destroyed the C & D segments for many brands.
A reason why many Japanese gave up in Europe, when locals would rather buy poverty spec A180/C180, A2/A3/A4, or 118i/318i over a rebadged Acura (Accord), Lexus IS, or Nissan Primera/Infiniti G37/Q50 2.2d/3.5h.
Even for more basic Japanese brands, that was the case. Lower margin, cheap German brand vehicles ate into Japanese market share.
@Daniel Brice The European market in which Germany is the largest economy very much matters to all companies.
@Daniel Brice Benz sales in 2020:
- Germany 286 000 units - overall in EU 784 000 units
- USA 275 000 units - overall in NA 317 000 units
- China 774 000 units - overall in Asia-Pacific 1 024 000 units.
As you can see Germany is important market for Benz and it will always be. Germans will always protect their own brands.
@@dukeofspeed2072 this only matters if the revenue received from both countries were the same. For instance if I buy 3 bargain cars at $1 each then it's only $3. But if I buy 3 mid-range cars at $2 each then that's $6 . You're selling the same amount of vehicles but one has the capability to double your revenue.
@@whyme7862 🦆
Owned two Jaguars and BMW. Not driven a Merc. But travelled many The Jaguar sedans made in ten are really good cars and look good too.
I loved Mercedes until around 2000. It was then that my cars began to require repairs that took weeks to resolve. I got fed up with the constant return trips to the dealership as their service department bungled their way to a proper diagnosis and resolution. I lost all confidence in the cars, especially when a couple road trips were ruined by breakdowns. Matters were further worsened by the haughty attitude of Mercedes personnel, who often acted like I was stupid for not understanding the “complexity” of their vehicles.
I hate the media so much. You guys never mention that they have a whole new line of EV's coming this year (EQ) and that they are unveiling their flagship EQS next week.
Exactly. What do you expect from such a trash channel anyway. Their "research" consists of Google search and they don't even do that well. It's so obvious they know very little about cars. Look at the so called "analysts" they feature. Always the same know nothings. That or they edit out the good parts they talk about.
Stop crying jeez
@@justrandomthings319 facts
Thanks for this! ☺️
They literally mentioned it at 1:08.
I learnt something new, that Mercedes Benz was the first company to make a gasoline car.
Frank and Charles Duryea made the first American gasoline car.
@@stevenmaginnis1965 didnt go into production. Mercedes-Benz made the first production car
@Yule Bernard Calma oh stop it. That's just trying to be right lol. Petty Betty! The underlying assumption is one that hasnt been ceased and made it to production.
That's why petrol is called Benzin in Germany.
@@totsh2056 yoo
I bought my first new Mercedes in 2006 a e320 diesel, I absolutely loved the car, I thought the diesel was fantastic, my next Mercedes was a clunker slk300, after 4 years and with only 4000 miles on it I went to bmw and have never looked back, I love my 2022 x3
If you’ve ever driven a 190E, this video really hits home. However, Mercedes still makes the best looking vehicles out there. The styling is always tasteful and consistent.
AMG engines are in Pagani’s and AMG wins F1 every year. They are definitely prestigious af.
This video is not about AMG.
@@jackrobinson3392 true, I’d never own another Benz unless it was a pre 1970 or a late model AMG
road cars vs race cars my friend. and they are talking about the cars they make not who they sell their engines to
Hamilton wins F1
@@jackrobinson3392 AMG is a major part of Mercedes and was even mentioned in the video a number of times including the f1 team ...
My gripe with the German top 3 is that they never gave a warranty to back up their "German engineering" sales pitch.
Their servicing/repairs are too expensive which leads owners to seek so called "mechanics" to fix their cars which results in ruining the car for the next owners and it gets worse from owner to owner. Also from my own experience, the servicing departments won't fix the issue if it's too involved and see you out, you only have to look at the multitude of KRplusrs showing how difficult it is to trace some engine faults, it's enough to give you nightmares. Yes their cars are great to drive but at a high cost.
Yeah I agree they talk about German engineering but don't back up their words... I still buy them though 😅
I agree Audi told me to go away when my 2.0tfsi engine broke with an Audi known fault and the oil usage was shockingly bad! I now have a used Lexus GS 450h mk4 and it’s been amazingly reliable the last year.
@@riccccccardo And I hope you get many more years to come.
@@dylan4972 The Car Care Nut KRplusr works for Toyota and promotes them naturally but he bought himself a Mercedes.
@@anthonyxuereb792 cos people buy products on prestige mercs are super expensive when they do break. Also Lexus cars r not m3 killers like the other german cars.
Y'all tried it, but a Mercedes will always be a Mercedes... Even Rolls-Royce is becoming very "new money"
Mercedes remains understated class👌🏾
Mercedes aren’t known for their features? Didn’t the S Class invent basically every modern luxury and safety feature ever that we still see today?
How prestigious can your car be if it can't last pass it's warranty without some costly repairs.
EXACTLY
How prestigious can your car be if it can't last pass *it's* warranty SMH!!!
It's amazing someone like you can form an opinion while at the same time phucking up the English language!
@@itzanopinion dude there’s no point avoiding profanity if your intention is there
2016 E class with 70K miles and way past warranty and haven’t had a single issue. Have to know which model and generation to buy and be on top of preventative maintenance
Facts
Having a merc in your garage tells you who made the the first functional car in history.
Did mercedes invented the wheel to ? Did they invented the engine or the lights? No single man can take all the credit.
@@gango4436 cant read huh? "first funtional car in history" Pepega Clap
@@gango4436 a je budall. Benzi eshte kerri i pare ne botë. Oh rrotkar
@@Andre-lp5yh The first running gas powered engine car. Steam car prototypes exists before.
@@gango4436 your english is awful, and karl benz was the first to make a moving vehicle with a petrol engine, he does take the credit because he did it, thats like saying whittle cant take credit for inventing the jet engine because he wasnt a caveman who discovered metal
The title really is a scam, its not at all about how Mercedes is loosing its image, but more about how it can loose market share
My best friend parted only used mercedes, they had a warehouse with 100 at a time. He showed me a 1980s SL with 120 bolts on the car door, then he showed me a new saturn with 12 bolts. You get what you pay for and safety is the biggest thing they have going for them
The S-class is the full-size line, up not the E-class.....
And long wheelbase versions of the S-Class exist, so they are way off.
@@xx-----------xx873 I could teach you how to make up to 15% ROI by trading cryptocurrency
@@vintagehaynesflute nope, it has always been this way, S class full size, E-class midsize. ask any German…
@@vintagehaynesflute Wrong, those letters mean something in German. S class is full size, then it's Maybach, then it's Pullman.
@@vintagehaynesflute Then you should know better
Wow they seriously can’t get the order of the C class, E class, and S class right?? Everyone knows the S class is the full size, not the E class! I’m massively face palming right now!
And as an A250 owner I totally miss the A class (the more resent version... the first one was and is an eyesore and doesn't deserve mentioning)
Hello
When Mercedes made a 4 cylinder amg you knew they were done
POV: You're in 2022 and they are making tons of electric cars.
Mercedes and the other German auto makers have also never quite figured out how to make a gasket....
Was zur Hölle ist ein "Gasket"...??? 😅😂😊
Try telling my coworkers that. They are always discussing Mercedes
That's exactly why its losing the luxury image
@@americansniper1641 yupppp
@@americansniper1641 what is the poster is a doctor or dentist or lawyer?
Your Coworkers? Yeah that's like mercedes is SH*T
They are acceptable cars, I prefer English cars at the high price points, but the are becoming common. They are really looking like a German vervsion of Lincoln or Cadillac. I would even put Lexus ahead with their customer care putting them on a high plane.
I expected a brand reset with the transition to EVs but Mercedes seems to be selling lots of EVs even tho they are not yet optimized. However the folks who bought Japanese cars on the engine reliability basis may rethink brands when switching to EV.
An executive of a company I once worked for said he drove a Mercedes because they were reliable. The real reason he drove a Mercedes is that was the company's choice of car they supplied to top executives.
So... The person who made this clearly knows nothing about cars or the market but rather just quickly glanced over the wikipedia page 🤦♂️ so full of errors
Its a psychological trend influencer show... guess what kind of cars democrat politicians and states are pushing towards
Yeah they are junk!
@@vahebaldemian what kind?
@@Qugie electric. Clean energy
@@vahebaldemian that doesn't have that much influence. The European and Chinese car markets are far more influential. Generally European cars are made to EU emissions regulations which are much tougher than US em. reg. anyway.
"Engineered like no other car in the world."
Once upon a time...
They just won the constructors title in F1. Do you even know what you're talking about?
1985 to 1997
@@alvineff I literally said this to my brother the other day
@@ultralooter So your daily driver is an F1?
the AMG GT Black Series is the fastest car around the Nurburgring so it’s still today
Yesterday, I heard for the first time a mercedes commercial. Never thought they'd needed that kind of marketing.
Brands will come and go but Mercedes was, is and will ever be the most aspirated brand in the history of automobiles.